SIM packs at the airport till, sold before the gate
Hang SIM packs for the top routes next to the till. Staff ask the destination, check the phone, and sell the pack before the gate. A QR stand covers the hours when the shop is closed.
Short answer: An airport shop sells SIM packs like any travel item, with one difference: the phone check. A small shelf for the top routes, one question at the till, and a QR stand for the closed hours cover most travelers.

- Packs for the top routes
- One question at the till
- A QR stand for night arrivals
One question at the till. Data before the gate.
How an airport shop sells SIM packs: the shelf, the question, the sale, and the hours when the shop is closed. Pick a step to see it.
Fill the shelf
Stock three to five packs for the routes that leave the airport most, and the local country for travelers who land.
- Trigger
- Before the first sale
- Measure
- Packs in stock per route
Ask at the till
Staff ask one question with the purchase: where do you fly today? The answer picks the pack.
- Trigger
- Traveler pays at the till
- Measure
- Offers per 100 sales
Check the phone and sell
Staff check that the phone is unlocked and has a SIM slot, then sell the pack. A phone without a SIM slot gets an eSIM voucher by email.
- Trigger
- Traveler says yes
- Measure
- Packs sold per 1,000 sales
Closed hours
When the shop closes, a QR stand by the till sells eSIM to travelers who land at night. The stand QR opens the checkout on the phone.
- Trigger
- Shop closed
- Measure
- Orders through the stand at night
How to run it.
01Set up
- Pick three to five packs for the top routes, and the local country for arrivals.
- Set the retail price and a short staff script.
- Agree the terms for unsold packs.
02At the till
- Ask the destination with the purchase.
- Check the phone: unlocked, with a SIM slot.
- Sell the pack and point to the install card.
03Closed hours
- Place a QR stand by the till for night arrivals.
- The stand sells eSIM only, through the RoamWorks checkout.
- Each stand has its own link, so each sale counts for the shop.
04Stock and reorder
- Count the shelf each week.
- Reorder the routes that sell, and swap slow packs for new routes.
Three numbers to review in a pilot.
- Packs sold per 1,000 sales
- Activation on landing
- Orders through the stand at night
The products behind it.

SIM packs
RoamWorks SIM packs for your desk and your groups.
See SIM packs →
Self-service points
Sell eSIM where travelers arrive and wait. No desk and no stock.
See Self-service points →- Sell a pack only to an unlocked phone with a SIM slot.
- The QR stand sells eSIM only. SIM packs stay at the staffed till.
- Concession fees and staff time are part of the commercial model. Test one shop first.
Airport retail
Sell SIM packs at the till and eSIM vouchers in the lounge. The traveler has data before boarding or on arrival.
See the solution →You set the retail price.
Buy at partner rates, keep the customer relationship, and agree the support split privately. One catalogue, three commercial shapes.
Wholesale pricing before your retail price.
You decide what the customer pays.
Support, refunds, and volume in the agreement.
From first step to first order.
Start with a short pilot. Review it, then add the next desk, route, or market.
Pick
Pick the top routes and one shop.
Test
Test the shelf and the staff script for four weeks.
Review
Review sales, activation, and support. Then add the stand and a second shop.
Before you choose
Short answers to the common questions. The partner agreement sets the final terms.
Which packs sell at an airport?
The routes that leave your airport most, and the local country for travelers who land. Start with three to five.
What if the traveler wants an eSIM?
Send a one-time eSIM voucher to the traveler email, or point to the QR stand.
Can the stand sell SIM packs at night?
No. The stand sells eSIM only. SIM packs stay at the staffed till.
How does the stand pay the shop?
Each sale through the stand link counts for the shop. The partner agreement sets the share.