SIM packs and eSIM for supermarket and convenience chains
Keep SIM packs for the season destinations at the service desk, put a sign on the travel shelf, and sell eSIM in your app with the loyalty account.
Short answer: Before a holiday, shoppers buy travel sizes, sun cream, and plugs. A sign on the travel shelf shows data for the top destinations of the season, and the packs wait at the service desk, where staff check the phone. The eSIM sells in your app, with the loyalty account.

- Packs at the service desk
- A sign on the travel shelf
- eSIM in your app
Data for the trip, on the holiday shopping list.
Four moments of travel data in a retail chain: the travel shelf, the service desk, the app, and the season reset. Pick one to see it.
Travel shelf
A sign on the travel shelf shows the season destinations, next to the travel sizes and the plugs, and sends shoppers to the desk.
- Trigger
- Holiday season starts
- Measure
- Packs sold per store per week
Service desk
Staff at the service desk or the kiosk counter ask the destination, check the phone, and hand over the pack.
- Trigger
- Shopper asks at the desk
- Measure
- Packs sold per desk
eSIM in the app
A shopper buys an eSIM voucher in your app with the loyalty account. The code arrives by email or in the account.
- Trigger
- Shopper opens the travel page of the app
- Measure
- eSIM sales per 1,000 app users
Season reset
Before each season, the chain resets the packs by the top destinations of its shoppers.
- Trigger
- Season reset
- Measure
- Packs in stock per season
A focused offer for this buyer.
Before a holiday, shoppers buy travel sizes, sun cream, and plugs. A sign on the travel shelf shows data for the top destinations of the season, and the packs wait at the service desk, where staff check the phone. The eSIM sells in your app, with the loyalty account.
SIM packs at the service desk for the season destinations.
A sign on the travel shelf.
eSIM vouchers in the app with the loyalty account.
Three numbers to review in a pilot.
- Packs sold per store per week
- Packs sold per desk
- eSIM sales per 1,000 app users
The products behind it.

SIM packs
RoamWorks SIM packs for your desk and your groups.
See SIM packs →
Digital vouchers
Issue data at the counter. Deliver it by email or account.
See Digital vouchers →- Buyer
- Category manager for travel or general merchandise
- Runs it
- Store operations and the app team
Data only, with no local number. The packs stay at a staffed desk, where staff check the phone. Check the local rules for SIM sales, because some countries need an ID check.
Where this works.
Each deep-dive shows the same solution in one buyer moment.
You set the retail price.
Buy at partner rates, keep the customer relationship, and agree the support split privately. One catalogue, three commercial shapes.
Wholesale pricing before your retail price.
You decide what the customer pays.
Support, refunds, and volume in the agreement.
From first step to first order.
Start with a short pilot. Review it, then add the next desk, route, or market.
Plan
Plan the packs by season and the top destinations of your shoppers.
Launch
Stock the service desks, put up the sign on the travel shelf, and add the eSIM to the app.
Reset
Review the sales by store, then reset the packs for the next season.
Before you choose
Short answers to the common questions. The partner agreement sets the final terms.
Can the packs go on the open shelf?
No. The packs stay at the service desk or the kiosk counter, where staff check the phone. The travel shelf gets a sign.
Which destinations should a store stock?
The top destinations of your shoppers for the season. The RoamWorks team helps you set the packs for each season.
Can shoppers earn loyalty points?
That is your choice. The eSIM sells in your app, with your loyalty account and your rules.
Who sets the price?
You do. You buy at a partner price and set the retail price.